I surveyed 1000 tyre shoppers to find out what motivates drivers to buy tyres and how…
Category: Marketing Advice

Continental SportContact 7 Tyre Launched
Continental Tyre has recently launched the all-new SportContact 7, its most advanced ultra-high-performance tyre to…

Michelin Sells Russian Assets | AutoHero.com.au
After suspending its industrial activities in Russia on March 15 2022, following the start of the…

Bridgestone Wins the “Most Trusted Tyre Award”
The annual Reader’s Digest Most Trusted Brands survey has voted Bridgestone with the status of Most…

New Migration Strategy Positive Step For Skill Shortage
The Australian Automotive Aftermarket Association (AAAA) has welcomed the release of the Federal Government Migration Strategy.…

Continental Tyres Sells Plant in Russia
Sale to S8 Capital Transaction approved by authorities Divestment part of controlled withdrawal from the Russian…

Skills Shortages Getting Critical For Panel Beaters
Skills Shortages are Getting Critical compared to 2017, a 10.6 percent reduction. For Australia’s two largest…

What is KEY PERSON RISK in your auto business?
Running an auto repair shop needs you to hire highly skilled technicians who can give the…

Announcing the Acquisition of pistonheadstv.com
We are thrilled to announce that we have reached a definitive agreement to acquire pistonheadstv.com, a…

Time To Raise Your Prices!
Why You Should Raise Your Prices If you’re like most auto repair shop owners, you are…