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Long before I learned all this cool stuff about Google My Business, I spent a little over a 6 years working as a Panel Beater.<\/p>\n
An obviously important lesson I learned during my is how critical it is to choose the right tool for the job,\u00a0<\/strong>and if you want to get best results, you\u2019ve got to utilize your tools in the most efficient way possible<\/p>\n Well, just like in Auto Repairs, when it comes to successful inbound marketing and lead strategies, you need to choose the right tools for the job and understand how to best employ those tools.<\/p>\n For local businesses,\u00a0one of the best tools you have is Google My Business.<\/strong><\/p>\n Before I teach you how to be an inbound journeyman with Google My Business Tips, let\u2019s answer two quick questions:<\/p>\n Google My Business\u00a0(GMB) is a free, easy-to-use tool that helps businesses manage their online presence and appearance in Google Search and Google maps.<\/p>\n If you\u2019ve ever searched for a business\u2019 name, you\u2019ll often see their GMB \u201cknowledge panel,\u201d a card containing important information customers want to know about local businesses, show up first.<\/p>\n If you\u2019re on mobile, it will often be the top result before the organic results.<\/p>\n If you\u2019re on desktop, it will be displayed just to the right of the organic and paid search results like this: <\/p>\n As you can see,\u00a0the above knowledge card displays tons of valuable information customers would want to know<\/strong>:<\/p>\n At a quick glance, you can learn a lot about a business and whether or not you want to visit there and t<\/strong>hat is exactly the point of the tool:<\/strong><\/p>\n A. GMB = More Customers is the Answer and here is why.<\/p>\n The benefits of Google My Business are threefold:<\/p>\nWhat is Google My Business?<\/h2>\n
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Why should I care about Google My Business?<\/h2>\n